About this transcript
The participant's identity and identifying details have been removed. Research-relevant wording from the original automatic transcript has been preserved, while repetition, transcription noise, and unrelated discussion have been removed for readability.
- Interview date
- August 2026
- Participant
- Participant 01
Product and visual designer · frequent AI user - Focus
- AI workflows, prompt usage, existing tools, retrieval friction, and product feedback
Research context
Interviewer
I'm researching how people actually work with AI on a day-to-day basis, but particularly their workflow with prompts.
There are no right or wrong answers. I simply want to observe the workflow of AI power users who use prompts on a daily basis.
First, can I ask: what do you use AI for, and what do you use AI prompts for? Is it personal or professional?
Participant 01
Both.
At this moment, what I'm doing is basically product design. And also I'm doing something for visual design. The visual design isn't about the product — it's graphic design, making some art based on what I'm doing.
A part of that is brainstorming based on the concept that's on my mind and also the style that I have in mind.
Sometimes I post some style and ask AI to analyze it. Based on that, I give it a theme and try to brainstorm different ideas.
Then when we come up with different ideas, we list them. I agree with some of them, and I ask it to generate images based on those concepts.
Sometimes, instead of sending images to give it the style, I already have a prompt based on that style. I give it that prompt and say, based on this JSON or prompt, I would like you to keep generating things based on my idea.
That's one workflow that I have.
Reusing prompts
Participant 01
If I would like to save a part of the prompt somewhere, if I have multiple ideas and would like to keep doing different things with them, I just make some copies and copy and paste into different chats and keep doing it in different styles.
Maybe that's something where I imagine your tool could be helpful for me.
Another workflow I have, mostly for product design, is when I would like to make a decision about research material.
Sometimes I send an MD file I already have and ask how I should conduct the research.
Or I already have the research results and want to analyze them. I have some prompt or MD file and say: I have this data, I have this Excel sheet, and I would like to analyze it based on something or make a decision on top of that.
There are also many parts of organizing my thoughts and making presentations or documents.
For that purpose, maybe I have a different template or a particular prompt that we already built before.
Maybe we could collect those prompts or templates somewhere so that I can keep using them.
Apple Notes
Interviewer
Your AI use cases and prompt use cases seem quite diverse. Sometimes you might want a prompt that can instantly analyze your meetings, and sometimes you have a more complex use case with prompts or MD files that help with design. Is that correct?
Participant 01
Yes, very diverse.
For that purpose, I'm not very organized.
A part of it is in my Notes. Since I'm a Mac user, it syncs between my laptop and my phone.
I can make a folder of the prompts over there, search, and find that particular prompt.
Mostly for visual and image generation, I collect them in Notion.
Notion
Participant 01
As I showed you last time, I make a page in Notion.
I have a sample, put the name on it, put a sample image of the style, and then I can easily copy and paste.
Interviewer
If you're comfortable, would you be willing to share a sanitized version of one of your prompt lists?
Participant 01
I have my Notion if you want.
Interviewer
Sure, if you're willing to share that.
Participant 01
Yes. It's very basic, honestly. Let me just show you.
I made a project in the workspace for AI images. These are the list. I made it as a gallery view.
For each one, I can see the thumbnail, images, description, and the title. “Bauhaus design,” for example.
I name them differently and can keep loading more.
I didn't organize it more.
I was thinking that maybe I'll add some tags or more properties so that I can search it better, but I didn't.
For some of them I have more examples, some less.
Usually I put it as a JSON file, and I can easily copy it here and take it to the chat.
I would love that I could add more things — more tags or something — so I could organize it better, like what you've done on your project, so I could easily organize it and access anything that I want.
For this, it could be organized with photography, illustration, graphics, typography, animation, characters — things like that.
What had they already tried?
Interviewer
Before today, what had you already tried to make this workflow easier, besides adding tags or turning prompts into MD files?
Participant 01
Nothing more than that.
That was the reason I found your project interesting.
Nowadays, prompts are getting easier and easier.
It's more natural language, more conversational, and there isn't as much prompt engineering.
That's the reason I'm doing things from scratch many times and not using ready prompts for many purposes.
I haven't collected so many of them.
But, for example, ChatGPT has Projects.
Let me show you another thing.
ChatGPT Projects + branches
Participant 01
I have many projects on the side.
For that particular project, I know I can keep using it.
I keep making branches because I would like to continue that particular thing I've done in a different way.
That was the reason I just want to keep using that prompt and continue this, and then ask it for another thing.
For example, I've done a prompt on one particular project, and I'm going from the beginning of that and asking it to do it for another project again.
So it's not the best use of it.
I know that it could be more efficient.
Desired outcome
Participant 01
That's the reason I could be a potential customer of your product, because I would like to use something that just makes it organized for me, and I can use it more efficiently.
There are also some resources — good resources for prompts, websites and resources that collect different prompts.
You could connect people to them or guide people to them.
Maybe when they add a prompt, it could analyze it and suggest improvements.
I don't know if you have any system that could find some flaws in prompts and suggest improvements.
Product feedback
Interviewer
During competitor analysis, I found a competitor that could analyze prompt quality and suggest improvements. I found that aspect useful.
Participant 01
What you've already done is very good. It's a good MVP.
Based on your research, users, competitors, and all of those things, you could slowly add different features that you feel will be more useful and keep improving your product.
Based on your conversations and research, you can figure out what needs people may have down the road.
A challenge to the original assumption
Interviewer
Your workflow represents an interesting use case because you have both a design-oriented journey and a productivity journey.
Your design workflow is particularly complex.
At the same time, there's customer segmentation.
Your case could represent a more niche but powerful subset of the user base.
The audience could also be very broad — from somebody with ten prompts they would like to organize to somebody much further along in their professional career.
Separating yourself from product design for a moment, how do you think PromptGo could help you with more general AI use?
Participant 01
That's a really good question.
What I've seen changing within maybe a few months or a year is that I'm not relying on prompts as much anymore.
That was my concern last time.
Maybe generative AI is going beyond prompts very soon.
People may not use ready prompts as much.
Maybe they're a good start for learning how to use something, but as soon as people learn it, they can make their own version in their mind and they don't need to keep the original prompt.
Prompts are getting simpler.
Speed + accessibility
Participant 01
What I was thinking about is something like what Apple does on iOS.
You can select writing and it suggests how to make the writing better — make it friendlier, correct grammar, make it more serious, things like that.
There could be prompts behind those actions.
For example, “Friendly” might really mean: rewrite this for me in a friendly tone and make it casual.
But they name it with a simple title.
When I select it, it seems like I'm applying that prompt.
With your extension, I could have something like that and easily insert it.
As much as it becomes more handy, available, and easier to use, it's going to be huge.
As much as the user experience becomes faster and easier to access, it's going to be better.
Mobile vs web
Participant 01
I imagine it's just for desktop, correct? It doesn't work for mobile?
Interviewer
We might need to expand cross-platform if enough users demand it.
Participant 01
For mobile, would it be an app?
Interviewer
I wonder about the technical difficulty. Personally, I don't necessarily like the idea of a heavy standalone mobile app. I'd want to investigate whether something lighter, such as a plugin, could work.
Participant 01
You could research that.
For now, I think it's a good idea to focus on the web design and the MVP you already have and figure out how to make that better.
Mobile could be a next step after more research with web or mobile developers.
Closing research advice
Participant 01
It's going to be good practice for your user interviews with other people.
As long as you have a variety of people in different industries and with different use cases, you're going to find more things.
Organize the answers. Don't rely on your memory.
You can measure the directions and suggestions you could go through — the problems that already exist — and solve those problems.
Interviewer
I just want to say thank you so much for being my first user interview.
Participant 01
Keep doing that.
Let me know, because I'm your user. I represent your user.
Interviewer
Now that I think about it, I didn't know MD files could be used as prompts.
Participant 01
Research what the best use cases are for working with MD files and how people keep using them.
You could figure out if it's very common.
If it is, it might be useful to help people collect and store those MD files as well.
The thing is, they would like to have access to something somewhere — not just keep looking for it and finding it somewhere.
They would like one place that they're already in, where they can keep bringing something in.
It could be a prompt with an MD file. It could be something else.